Summary

A delivery service that is available 24 hours a day, seven days a week for everything you want.
Your shipment is on its way to you.
There are numerous technological developments in today's world. Day after day, more people rely on technology, especially laptops and mobile phones. It's frustrating to live in a major city and deal with traffic every day. Snapbox allows you to bypass traffic and save time which you can spend on yourself or with your family. We can deliver your phone to your office if you left it at home. You have a gift to deliver, we Will take care of it. Sit back and relax because we've got you covered.

Problem

We are all tired from living in major cities and coping with traffic every day. When we don't have time or energy to travel, we may want to share a meal we've prepared with a friend or borrow something like a dress or suitcase. What do we do if we buy anything we need right away but the fastest delivery option is one day?

Target audience

Our users are mostly employed between 25 to 45 years old. However, the director desires designs that will attract the younger generations as well.

Design deliverables

User Personas
User Stories
User Flows
Digital Wireframes
Style Tile
Clickable Prototypes
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Roles & responsibilities

User Experience

User Interface

Solution

Snapbox is a motorcycle-based delivery service in cities. Snapbox is not just for food delivery or grocery shopping and it does not have any limitations. You may order a snapper to come anytime you need something shipped, regardless of the size of package. We use motorcycles because they are faster and can also skip traffic. So, if you make your famous cake and want to share it with your mother, you do not have to leave the house because one of our snappers will do it for you.

THE DESIGN PROCESS

Is it possible for a website to support local deliveries, minimize carbon emissions, and save us time? SnapBox was developed with the lofty goal of making it easy for people to switch items around more easily and without hassle. In order to design this website, we needed to know if our target users value their time and enjoy instant delivery, as well as what obstacles are preventing them from using this service.

Discovery and research

Establish a shared view of the MVP and target audience for the product As a result of the data, we decided to develop a simple website that would allow users to deliver all goods. After determining our target audience, we began conducting research. We began with a survey. Here are some survey findings that we discovered.

More findings from our survey
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76.5% surveyed that prefer spend money to save time
66% like the idea of having a 24 hours delivery option from house to house
87.4% are using technology everyday
54.2% mentioned that they cancel items in shopping bags because of late delivery time

User personas

From this study, we could further segment our main user into more focused group. We also broke down the users by their attributes, pain points, motivations, goals and responsibilities.

SHAWN
Project Manager| Age: 33 | San Diego, CA

‍Motivation
‍Shawn loves his job and the company which he is working at. His is always busy thinking about the projects and that makes him to forgot his belongings which it has to ship to him.

‍Frustrations
‍He does not have enough time to drive back and forth to take his items
Deliver company materials fast and safe

BECCA
Chef | Age: 33 | Los Angles, CA

‍Motivation
‍Becca is an experienced chef who is now working at home so she can spend more time with her children. A year ago, Becca began her cooking business and now decided to expand her business

‍Frustrations
‍Delivering foods that she makes
fast and inexpensive
Deliver foods hot and ready to eat to the customers

User’s needs and pain points

We interviewed 6 people who has experience with other delivery system:
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Users wants have a safe delivery experience
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People who live in larger cities with more traffic are more excited about the concept.
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They are concerned about the service fee if it is too high. They see this service as a good way to save time and energy.
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Customers demand prompt and dependable customer support.

User stories

After I had a better of understanding my users and marketspace, it was time to take my user stories and sketches some ideas. I put myself in the shoes of customers to see how this service will perform and how likely it is to be useful.

Becca's story

Becca wants to send an item to her mother's home

Becca has to open the SNAPBOX website
Becca has to enter pick up location
Becca has to enter her destination
Becca has to accept the fair and details
Becca has to make a payment

Becca's priorities

High
‍Becca, as an user, needs to send her item as quickly as possible.
Becca, as an user, wants to know the information advance, such as the time and fare, so she isn't disappointed by the price or delivery time.
Medium
Becca, as an user, likes to monitor her shipment to make sure it doesn't go missing or that Snappers arrive on time.

Ideation and sketching

Here are some of my first drawings to help me visualize how I want my website to look. We have the option to join Snapbox on the home page, or users can continue as guest and browse the website. We also have a delivery page that provides us with additional delivery details. This first sketch acted as a launchpad for us to extend our screens.

User flow

Based on my research and sketches, I've created a user flow that depicts the basic features of the Snapbox website. The home page starts with the creation of a profile and then moves on to the delivery page.

Style tile

In order to create the Snapbox visual identity, I thought about what this activity is all about. I learned that the website is used by more than one person; it is something that people depend on to move things around for them, whether it is food, personal belongings, or a document to sign.

Usability testing

1. Log in as a customer
2. Request a delivery and check details
3. Test contact page
4. Check for accessibility

Tasks asked:

Overall experience

All participants were able to complete the tasks asked of them. The overall rating of their experience leveled out to 8.6 out of 10. Participants enjoyed the vibe and liked that they were able to receive a digestible amount of information. During the testing were found that There is no way to return from the about page to the delivery screen. Also Contact us button does not work

SASHA ,Female,32

When signing up verification code should have separate screen
It’s easy to navigate
Contact us button does not work

JOE, male, 44

Love the vibe of the website
Give more details on products There is no way to go back to delivery screen from about page

FAY, Female, 28

Like the color pallet
It seems easy to do a task
When click on sign-in on snappers it goes to customer log-in

Final thoughts

Don't be afraid to start over when necessary!
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Had I tried to mold the new MVP scope into the designs previously created for the old MVP concept, the product would not be as intuitive, there would be more clicks required to find necessary content, and the structure would be quite different. By letting go of attachments to previous work, I could design a better product
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Dashboards should simplify, not complicate!
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Getting rid of unnecessary labels and extraneous information helped testers complete tasks more quickly. While it was tempting to fit as much information as possible onto these screens, the ultimate purpose of a dashboard is to save users time and help them see the most critical data at a glance.

SNAPBOX

OVERVIEW